case studies | lulzbot
Outshining the competition, outselling expectations
LulzBot
An innovative, open source 3D printing company, LulzBot needed a brand strong enough to launch them on the national 3DP stage.
400%+
increase in sales in 2013
$294k
crowdfunding raised in 30 days
266
features and reviews published in 18 months
The Takeaway
Toolbox created an unforgettable brand identity for a little-known product in a crowded marketplace. The big guys took notice, the press paid attention and the product outsold expectations.
Client
Lulzbot
Industry
Services
Website