case studies | lulzbot
Outshining the competition, outselling expectations
An innovative, open source 3D printing company, LulzBot needed a brand strong enough to launch them on the national 3DP stage.
increase in sales in 2013
crowdfunding raised in 30 days
features and reviews published in 18 months
Toolbox created an unforgettable brand identity for a little-known product in a crowded marketplace. The big guys took notice, the press paid attention and the product outsold expectations.