Paul Lukes
Type Whisperer
Designing his first logo at age 15, Paul has always known he wanted to be a designer — even before he understood the job description. Bouncing between the Southern California and Taos, New Mexico homes of his Czech immigrant parents set the stage for Paul’s creative life, including his aspiration to use his artistic prowess for worthy causes and as a vehicle for change. Paul’s love of design led him to the Laguna College of Art and Design and California College of the Arts. His passion for music, especially Hip Hop, led him to creating album art, logos, posters and other ephemera for notable artists like Jurassic 5 and Hieroglyphics. When Paul isn’t busy at the ‘Box or nerding out over letterforms, you’ll find him consuming non-fiction titles or hiking with his wife and two chihuahua children.
Specialty
Paul has been drawing custom hand-lettering since he could hold a pencil, and he brings his artist’s eye for compelling typography to the Toolbox A-Team. If you need to identify a typeface, Paul has you covered. Knockout brand identities and marketing collateral? No sweat. And he’s been known to freestyle rap once upon a time (though his wife would never let such things happen today).
Passion Project
Anything combining art/music and design is exciting for Paul. As a (mostly) retired skateboarder, he also loves creating work that contributes to the skateboard culture and community.
His amazing wife Kyle, intelligently created music, class, his chihuahuas Petey and Paco, books, clean typography, negative space, cooking, breakfast potatoes, nature and traveling by car.
Mushrooms, vulgarity, overused typefaces, phone interruptions, alcohol, small spaces, socks with sandals, drop shadows, outer glows and bevel effects.