Our Two Cents

You bust your hump to build your business. We bust ours to build brands. Here are a few things we’ve learned along the way.

  • Reset

Don’t move all your eggs from one basket to another …

… but get moving nonetheless  In our last article, Connecting with […]

Sales and marketing alignment for agtech

Three things your agribusiness can do right now to shorten […]

Taking market share from the big guys

How hyper-specialized additive manufacturing brands can compete   In our last […]

Women in agtech

Closing the gender gap in a rapidly changing industry Agribusiness […]

Educate, inspire, reassure

Three essential functions for 3DP marketing and sales In our […]

The benefit of sales and marketing alignment

Sales and marketing alignment shortens the buying cycle   In an […]

Mapping the buyer journey

Plotting your customer’s path to purchase In a previous article, long-shot, […]

Long-shot, convertible and available customers

Three types of customers: long-shot, convertible and available In our […]

Influencers and Validators and Deciders, Oh My

Making meaningful connections along the path to sales  For the […]

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