Your innovative technology is changing the world. Now you’re ready for the whole world to know about it.
Focusing on branding and marketing isn’t your jam — or the way you like to spend your day — but you know it’s how you’ll clear the next hurdle. The high-level connections that are just out of reach. The brand refinement to go toe-to-toe with the big players and land the big clients. The profit margin or venture capital you need to keep innovating.
We hear you.
Your tech is exceptional. Your brand … less so. Well, sure. You’ve been so focused on innovating and taking care of your loyal group of existing customers that you haven’t had time to think about your brand. But now you’re ready for your business to grow, to attract clients who don’t know how game-changing your solutions are.
You love to explain your technology, but it takes a while. Hey, what you do is complicated. We get it. But you want to get to the aha moment with your clients faster, to deliver a compelling story that holds their attention and gets to the meat of what they need to hear quickly.
You want your brand to reflect your bold vision. Blue, boxy and boring doesn’t do it for you. The status quo is a big no. You know that bold positioning and brave design can work wonders, but you’re not sure how to be brave and bold in the right context. How do you know it will work? What, exactly, do you want to say?
Your sales and marketing efforts are aligned, sort of. Your marketing is bringing in some leads, but they could be more qualified. Your sales team is selling, but sometimes it feels like marketing and sales are speaking different languages. You know it can be better.
You need measurable ROI. Marketing is a mystery. You’re ready to make an investment, but you want to be able to look back and see how that investment has paid off. You want beautiful work, but more importantly, you need it to work.
You’ve heard marketing is fun. Yeah, it should be! You need results, but you also deserve to be delighted.
But enough about you. Let’s talk about us.
Finding the right creative agency to take your technology brand to the next level is all about fit. If you think we might be a good fit, read on for a look at our approach to technology branding.