A well-established brand of high-end 3D printers for the jewelry industry, Solidscape needed a brand refresh to take on newer, cheaper, hipper competitors in the space. They sought an agile strategic partner to help up their game.
Long before putting pixel to page, we sit down with sales, understand their needs and engineer a brand strategy that shortens sales cycles and builds brand equity. As a result of our sales and marketing alignment efforts, Solidscape’s new website included a brief survey to further qualify site visitors. This little baby handed the sales department 38 highly qualified leads the week it went live — nothing to sneeze at for a highly specialized, high-ticket machine.