case studies | changing minds
Starting conversations. Saving lives.
Changing Minds Campaign
Local nonprofit the Health District needed a campaign to raise awareness about a growing public health crisis in our community, substance use disorders.
1 in 10
community members lives with the disease of drug and/or alcohol addiction
Less than 1 in 10
who need treatment for the disease of addiction receive it
1 in 14
Americans lives in recovery from a substance use disorder
Making a difference
As part of the Changing Minds campaign, Toolbox created a presentation and language guide for the Health District and its community partners to use to explain and raise awareness for addiction. Feedback has been overwhelmingly positive, with more than one partner deeming the presentation the best explanation of addiction they’ve ever seen.